As we prepare for a new chapter, let’s look back on the journey we’ve gone through in 2025. For Tan Do Beverage, our 2025 was more than just a year of growth. It was a year of investing in the infrastructure, innovation, and international standards required to drive the long-term success of our global distributors and OEM/ODM partners.
1. Global Reach You Can Rely On
150+ Countries and 145 New Success Stories
This year, our mission to bring quality beverages to the world reached new heights. We are incredibly proud to have welcomed 145 new clients into our network. This is a milestone that represents beyond just growth; it represents a global vote of confidence in our vision.
Our footprint expanded significantly as we penetrated competitive retail markets in Europe and strengthened our presence across South America, Africa, and the Middle East. With these additions, our beverages are now enjoyed in over 150 countries across 5 continents.
Our 2025 partners are as diverse as our flavors. We have successfully collaborated with global convenience store networks, boutique distributors, and major international supermarket chains, most notably partnering with Imtiaz Super Market to distribute our products across their extensive retail network.
Beyond our own brands, we have become a ‘strategic engine’ for businesses worldwide. Our OEM and Private Label sector saw record growth this year, as we provided turnkey manufacturing solutions for partners looking for high-quality, shelf-ready products.
Why did new partners choose us? It comes down to our ability to customize. Whether it’s tailoring sugar levels for health-conscious markets or developing region-specific flavors, our flexibility has been a key driver. Combined with our commitment to transparent sourcing and high-quality manufacturing, we’ve built a foundation of trust that spans the globe.
Every new contract signed this year is a commitment to a new community, and we are honored to serve them all.
2. Market-Ready Innovation
We keep your shelves ahead of trends
The beverage industry is constantly evolving, and we’ve spent 2025 ensuring our product line evolves with it. Our focus this year wasn’t just on following trends, but on carefully developing flavors and textures that meet the high expectations of our partners and consumers.
- Sparkling Juice Drinks: We wanted to create a refreshing option that balances the natural sweetness of fruit with a crisp, clean carbonation, perfect for those looking for a lighter, premium refreshment.
- Popping Boba Juice: Perfecting the “pop” was a rewarding challenge for our team. We’ve focused on maintaining the quality and texture of the boba in a canned format, offering a fun, multi-sensory experience for all ages.
- Bubble Milk Tea: Bringing a cafe favorite into a ready-to-drink format isn’t easy. We’ve worked hard to capture that authentic, creamy taste while ensuring it remains convenient and accessible for a global audience.
Our creative journey is a continuous process. We are constantly listening to feedback from our clients to refine our recipes, and our team is already in the lab exploring new possibilities for 2026. We are excited to expand our horizons even further with upcoming launches, including nutritious Smoothies, our innovative Cocogurt (coconut yogurt) range, and a refined Matcha Latte, among many other surprises currently in development.
3. Our Global Presence
Direct Connections, Faster Collaborations
In 2025, we significantly increased our travel schedule to meet our partners where they are, spanning across the Middle East, Asia, Europe, and North America.
We returned to the industry’s most vital hubs, including Gulfood Dubai and Thaifex Anuga Asia, to reconnect with long-standing partners and showcase our latest batches.
This year marked a significant milestone as we planted our flag at two of the world’s most prestigious and high-standard food exhibitions for the first time:
- Anuga Cologne (Germany): Debuting at the world’s leading food fair for the retail trade was a proud moment. It allowed us to introduce our tropical flavors to the sophisticated European market and meet the rigorous quality expectations of EU distributors.
- Summer Fancy Food Show (New York, USA): This was our key to the North American market. It provided the perfect stage to showcase our Popping boba juice drink and Sparkling Juice Drink lines to a demographic that is currently leading the global demand for specialty beverages.
These stops were about much more than just displaying our products. Each show opened doors to significant new partnership opportunities, allowing us to sign distribution agreements and secure collaborative projects right at our booth. The invaluable feedback and the new partnerships we formed along the way have been brought back to our factory in Vietnam, ensuring we continue to evolve alongside our global partners.
4. Our Operational Excellence
Shorter Lead Times & Guaranteed Capacity
Following the launch of our second manufacturing plant last year, 2025 was dedicated to optimization, safety, and creating a world-class environment for our team.
Upgrading Our PET Bottling Line
To meet the increasing global demand, we successfully modernized our PET bottling lines. By integrating more advanced automation, we have significantly improved our production efficiency and consistency, ensuring that every bottle meets the same rigorous quality standards.
In a major milestone for our quality assurance team, our new PET bottling line successfully achieved the BRCGS certification. This globally recognized gold standard for food safety ensures that our highest-volume production line meets the most stringent international requirements, providing total peace of mind for our global retail partners.
Modernizing our workspaces
We believe that innovation begins with a great environment. This year, we relocated to a more modern representative office in the city and completed a total upgrade of our factory office facilities. These new spaces are designed to be more than just offices; they are hubs for collaboration and creativity where our team can thrive as we plan for the years ahead.
5. Brewing Goodness
Sharing Success with Local Communities
At the heart of our growth is a commitment to the community that sustains us. Success is only truly meaningful when it is shared, and in 2025, we continued our journey of social responsibility through two key pillars:
- Quỹ Khát Vọng (Hope Fund): We are honored to continue our contributions to the Hope Fund, supporting their vital work in providing opportunities and care for those in need across Vietnam.
- The House of Knowledge Library: Our commitment to education remains a priority. We carried on with our activities at the House of Knowledge, ensuring it remains a vibrant space for learning, curiosity, and empowerment for the local community.
