A Week of Great Connections at Anuga Cologne 2025

    We just wrapped up an incredible five days at Anuga Cologne 2025, and we’re thrilled to report back after a highly successful event.

    Thank you to everyone who stopped by the Tan Do Beverage booth. We were privileged to strengthen existing partnerships with loyal buyers and form promising, new connections across diverse global markets, including Europe & the UK, South America, the Middle East & Africa, and beyond!

    The energy was fantastic, and the time spent sharing market insights and discussing your future business goals was truly invaluable.

    We had many great conversations with valued visitors at the Anuga Cologne 2025

    Tan Do’s high-demand portfolio delivered demands

    Our biggest takeaway from Anuga confirmed what we already know. The global beverage market is demanding fun, authentic, and natural innovation. The overwhelming interest focused on the product lines that represent immediate, high-growth opportunities for our partners:

    Bubble milk tea & Popping boba juice drinks

    The global market for these experiential drinks is booming, offering significant, high-margin opportunities for distributors, retailers, food service operators, and other strategic B2B partners.

    Coconut water & Nata de Coco juice drinks

    Buyers were heavily focused on these lines, confirming the strong consumer demand for natural, functional, and tropical flavors that stand out on the shelves.

    Our strategic next steps after the show

    Our team has returned from Anuga and is immediately focused on the seamless execution of the opportunities generated at the show. Our focus is on turning these productive conversations into tangible business growth for our partners.

    For Partners Who Attended 

    Our dedicated team is currently prioritizing follow-up communications, including detailed product specifications and proposals tailored to your specific interests in our portfolio. Please monitor your inbox for immediate correspondence.

    For Prospective Partners

    If you were unable to attend Anuga, you can still capitalize on the market demand confirmed at the exhibition. Secure your competitive advantage by accessing our latest product catalogue via the link HERE

    Reach out to Tan Do Beverage to explore how our diverse portfolio can elevate your offerings and help meet global consumer demand through robust beverage distribution partnerships.

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    Hayden Nguyen
    As a Marketing Specialist at Tan Do Beverage, I am passionate about one thing: helping beverage brands flourish. For me, manufacturing is just the beginning. The real magic happens when expertise, collaboration, and market insights unite to create truly successful products. This belief is at the core of Tan Do Beverage's mission: not just to be a manufacturer, but a genuine growth partner. Here, I share best practices, lessons learned, and real-world experience gained from the front lines of Vietnam's beverage industry, all to help your brand’s vision become a market reality.

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