THAIFEX Anuga Asia 2025, the largest food and beverage trade show in Asia, once again proved to be an unparalleled hub of innovation, connection, and industry foresight. The sheer scale and vibrant energy were truly impressive, and our booth was bustling with meaningful conversations among industry leaders.
We saw firsthand a clear trend: growing consumer demand for healthier beverage options—drinks with less sugar, 100% fruit juice, and plant-based alternatives. At the same time, the market is eager for creative, competitive drink experiences, such as popping boba fruit drinks and sparkling water.
At Tan Do Beverage, we take pride in being at the forefront of these trends. This year, we proudly unveiled a new collection of Tropi brand factory products at THAIFEX. Our expanded range shows Tan Do Beverage’s dedication to offering solutions that resonate with today’s dynamic beverage landscape, ensuring our partners can meet every consumer’s desire.
Innovating for Every Palate: Introducing Our New Tropi Range
Our participation at THAIFEX Anuga Asia 2025 was highlighted by the debut of four exciting new additions to the Tropi family. Each product is designed to tap into key market segments and offer significant value to our B2B partners:
Tropi Max 100% Fruit Juice: This product directly meets the high demand for truly healthy and natural beverages. Tan Do Beverage’s Tropi Max offers pure fruit goodness with no added sugars. It’s perfect for retailers and distributors targeting health-conscious consumers who want natural ingredients and authentic flavor.
Tropi Pop Sparkling Fruit Drink: Tan Do Beverage is tapping into the booming market for refreshing, low-sugar alternatives. Tropi Pop Sparkling Fruit Drink provides a crisp, bubbly experience. Its broad appeal makes it ideal for various channels, offering a light and flavorful option for widespread consumer appeal.
Tropi Popi Popping Boba Fruit Drink: This is a game-changer for the experiential beverage market. Tropi Popi introduces the fun of popping boba in a convenient, ready-to-drink format. It’s designed to attract younger, trend-setting consumers who love visually exciting and texturally unique drinks. For B2B partners, this means a high-margin, “Instagrammable” product that drives engagement.
Tropi Boba Milk Tea: Tan Do Beverage is entering the massive and growing milk tea market with Tropi Boba Milk Tea. It delivers authentic, creamy flavor with the popular chewy boba pearls, all in a convenient package. This line provides retailers with a high-demand product that appeals to a huge existing fan base, ensuring consistent sales and a competitive edge.
Looking Ahead: Let’s Connect
Reflecting on THAIFEX Anuga Asia 2025, we’re more energized than ever to continue pushing the boundaries of beverage innovation. The enthusiastic response to our new Tropi lineup confirms Tan Do Beverage’s belief in meeting diverse market demands. We’re dedicated to delivering quality, health, and excitement to consumers worldwide.
Tan Do Beverage is always looking for new partnerships to bring our innovative beverages to wider markets.
Reach out to us to discuss how our Tropi brand factory products can elevate your offerings:
- Website: tandobeverage.com
- Alibaba: Tan Do Beverage on Alibaba
- Email: info@tandobeverage.com
- WhatsApp/Viber/WeChat: (+84) 98 2958918
